The Design Thinking Methodology

The Design Thinking methodology can be broken down into five stages: empathize, define, ideate, prototype, and validate. In the empathize stage, designers seek to understand the user's needs and pain points.

In the define stage, our designers try to identify the problem they are trying to solve. In the ideate stage, designers create a range of possible solutions. In the prototype stage, designers develop a prototype of the most promising solution. In the test stage, designers test the prototype with users and collect feedback. These stages are essential to developing a solid foundation for the product we build.

The Design Thinking methodology can be broken down into five stages: empathize, define, ideate, prototype, and validate. In the empathize stage, designers seek to understand the user's needs and pain points.

Meet the Expert

Sindhuri Rao

Practice Head: Design Thinking & UX

Certified Design Thinker with 18+ years of MNC experience in IT Services, Media, and BFSI in Fortune 500 companies.

She specializes in a spectrum of outcomes, right from early-stage stakeholder meetings, converting product ideas: from concept to design to MVP, Creative direction for UX, User Research, B2B and B2C Digital Products: strategy, concept, and project execution.

Her wide-ranging experience includes Design Thinking, Strategy, UX, Rapid Experience Prototyping, Process, and Service Design.

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